regeneron
USA
Join our newly established Hemato-Oncology organization as a Brand Lead and become a key member of the Germany Oncology Team! We are looking for an experienced professional to lead, support, and develop our hemato-oncology launch strategy and go-to-market activities for bispecific antibodies, primarily focusing on the German market, the first launch country worldwide. You will be reporting to the Country Manager Oncology Germany and you will be responsible for brand marketing activities across Germany for all hemato-oncological indications (DLBCL, FL, MM). This role involves close collaboration with cross-functional and cross-regional stakeholders to ensure the seamless execution of the brand plan. A typical day might include the following: Developing and executing the brand marketing strategy for Germany, while providing input into the global brand strategy, functional plans, and budget. Leading the brand planning process by analyzing the competitive landscape,...